Def Jam Recordings has been going all out this year in celebrating their 30th anniversary. Following the release of their limited edition ultra-deluxe multi-disc box set and their once-in-a-lifetime #DEFJAM30 concert in Brooklyn, the legendary record label continues to make history in their latest collaborative effort with iHeart Radio and RESPECT magazine.
“RESPECT Magazine recognizes the rich history of Def Jam Records and the mighty influence it has had on Hip-Hop culture. Although Def Jam has lead the way in providing the blueprint for the music, they have also shown us how to walk, talk, wear and view life through their lens,” said RESPECT EIC Datwon Thomas.
Starting November 1st, #DEFJAM30: 30 Days, 30 DJ’s, 30 Mixes will roll out a new 30-minute DJ Mix every day at midnight highlighting classics from Def Jam’s expensive catalog remixed by DJ’s around the country from different markets.
Each mix will air on iHeart Radio’s Def Jam channel and store it so fans will be able to return to the channel and re-listen to their favorites. RESPECT Magazine will support the mixes by using their social to blast out each mix, which will be accompanied by an editorial piece written by RESPECT Editor-In-Chief Datwon Thomas.
“This astounding project, featuring the game’s top DJs, is a collaborative effort of honoring the enormous contributions of the label,” said Thomas. “The artists and the executives that made Def Jam what it is today are responsible for being the creators of an iconic institution that defines the brand of Hip-Hop.”
With a month full of classic Def Jam music, expect to hear signature tracks from the likes of Slick Rick, EPMD, Nice & Smooth, Onyx, Redman,Warren G, Montell Jordan, Method Man, DMX, Case, Foxy Brown,Ashanti, Ja Rule, Fabolous, Cam’ron, Ludacris, the Roots,Scarface, Rick Ross, Jeezy, Kanye West, 2 Chainz, Big Sean, YG and plenty more. Start listening to the mixes now.