We knew hip-hop took over the world decades ago, but now it may very well be the most popular musical genre in the entire world.
Spotify conducted a study of listening habits of subscribers around the world and discovered that hip-hop music showed up on more playlists than any other genre of music. No matter the geography or the language, hip-hop’s become ubiquitous with world culture.
2015 has been a banner year for the genre, complete with over a dozen surprise releases and broken Spotify streaming records by Drake and then Kendrick Lamar. With the year just barely halfway over, I can’t wait to see where we go next.