Where were you when Trap Or Die came out? When Jeezy dropped the first installment of his much-loved series back in 2005, he started a hot streak that lead to his platinum breakthrough Let’s Get It: Thug Motivation 101. Last year’s politically charged Church In These Streets proved that Jeezy could still move weight on the charts and in an era where Southern artists like Kevin Gates are going platinum with no features, we just might need some new Jeezy music now more than ever.
Jeezy announced that Trap Or Die 3 is coming soon via Def Jam and will indeed be an album, not a mixtape like the first two were. And if the trailer he dropped is any indication, the end of the Snowman era could be near.
“Y’all know I came into this game harder than a motherfucker, and that’s how I’m goin’ out,” he says near the end of the trailer. Thug Motivation 101 just celebrated its 11th anniversary back in July, so if The Snowman’s really cutting off the supply after this joint, be ready for some jams coming down the road. Give the first single(?) “Let Em Know” a spin below.